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ZHUK
/ Internet Market, Ukraine
Client
ZHUK
Format: Internet market and Pick-up point
Location: Ukraine
Square: 60 m2
What was done
Brand identity, positioning
Customer journey
Technological and Floor Plan
Concept Design
Complex drawings
In-store marketing communication
Story
Retail design is about more than just being modern and stylish - it's about driving results.
Our client, Zhuk, a chain of gadget and electronics stores, recently shared the impressive outcomes of their store refits. By updating the design of 10 stores, traffic increased by 20%, and revenue rose by the same 20%.
But the real magic happened when the new visual format was combined with other changes. By implementing adjustments in category management and local marketing, alongside the design updates, the results for these 10 stores were astounding:
- An average revenue increase of 60%
- Some stores even achieved growth of 2x to 3x!
This highlights how impactful an integrated approach to retail transformation can be.
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